Video: The Making of Toyota's Prius Family People Person TV Spot

Where some see Toyota's "Prius Family People Person" commercial as the creepy stuff children's nightmares are made of, others see a piece of creative marketing.

After the wide release of the TV spot, Toyota published a behind-the-scenes video to show us how the advertising agency managed to create a 17-foot tall person and the surrounding areas seen in the commercial.

Regardless of what you think about the ad, it's definitely worth a look. Check it out for yourself in the video after the break.

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Posted on 17.47 / 0 comments / Read More

SPY SHOTS: New BMW ActiveHybrid 3 Based on the F30 3-Series

We've brought you plenty of news on BMW's upcoming iteration of its bread-and-butter 3-Series, but our spies have just snagged what they believe to be an early prototype of the hybrid version that will join the recently announced ActiveHybrid 5 and the already available ActiveHybrid X6 and 7.

While the prototype model captured on the 'Ring looks pretty much stock, our man with the long lens tells us that it features the mandatory hybrid stickers to warn emergency crews about the car's electric operating system in the event of an accident.

The Bavarian automaker confirmed the availability of "hybrid versions of the next 3-Series" sedan codenamed F30 during a press conference in late 2010.

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Lexus Presents Special Edition Version of 2012 LS 460, ES 350 and CT 200h

What's the first thing automakers do when they want to boost their sales but don't have a completely new or refresh product(s) in the pipeline? The age-old answer to that question is a special edition model.

For Lexus it's actually three new limited edition models based on the 2012 LS 460, ES 350 and CT 200h, with the first two arriving in U.S. dealerships in November, and the third next month.

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Posted on 11.33 / 0 comments / Read More

Kia will Focus on Quality, not Quantity says co-CEO

Kia Motors does not intend to build new plants despite increased worldwide demand for its products, the automaker’s co-CEO, Lee Sam-ung told Autonews in a recent presentation. The Korean company will instead focus its efforts on quality.

“Quantitative growth is important, but qualitative growth is also important. We plan to focus on improving product quality and our brand," Sam-ung said at the launch of the new Rio.

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Posted on 08.21 / 0 comments / Read More

BMW Introduces the New ActiveHybrid 5 with a Turbocharged Six, will it have the Same Fate as the X6 Hybrid?

For the most part, BMW has made some smart decisions over the years, but occasionally, even the all-knowing Bavarians make mistakes. The ActiveHybrid X6, which will reportedly soon be retired from BMW's American line-up due to poor sales, is one such example: a 480HP turbocharged V8 hybrid with mildly better fuel efficiency (19mpg highway) but with a similar price tag to the almighty X6 M.

Their counterparts at Audi seem to be doing a better job, as proved with the new A8 Hybrid that combines a 2.0-liter four-cylinder petrol with an electric motor for a fuel economy of 6.4 liters per 100 km (36.8mpg US).

This brings us to the new ActiveHybrid 5 sedan that was introduced today, ahead of its sales launch in March 2012.

BMW decided to base the first hybrid version of the latest 5-Series on the 535i – not the wisest choice if you're targeting fuel efficiency and low emissions.

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Posted on 16.12 / 0 comments / Read More

Subaru Doesn't Want Toyota's Help on Hybrid Tech, will Develop its Own System

When Toyota acquired an 8.7% stake in Fuji Heavy Industries [FHI] from GM in 2005, everyone expected that FHI-owned Subaru would not only benefit from Toyota’s experience and economies of scale, but also utilize its new partner’s expertise on hybrid propulsion systems.

This, however, does not seem to be the case as sources within Subaru have revealed that the company has decided to develop its own system and not adapt Toyota’s Hybrid Synergy Drive to work with its boxer engines.

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Polk Says 2011 Non-Dedicated Hybrid Model Sales Down 1.5% Versus 2010

With the notable exceptions of the Chevy Volt, Toyota Prius and Honda Insight, most of the hybrids on sale today are merely spin-offs of existing ICE models with gas / electric powertrains fitted; take the hybridized Chevy Tahoe, Toyota Camry and Honda Civic for instance.

According to automotive statistics website Polk online, in the first seven months of 2011, sales of non-dedicated hybrid models dipped 1.5% compared to last year. Analyst Tom Libby blames the sales slump on the lack of distinct styling; hybrid buyers want their cars to stand out from the crowd.

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Posted on 17.22 / 0 comments / Read More

BMW Drops X6 ActiveHybrid from U.S. Lineup after Poor Sales

At a time when automakers are presenting one hybrid after the other, BMW has is doing the exact opposite: the Bavarian company is killing the ActiveHybrid X6 SUV from its U.S. line-up. Dave Buchko, a spokesperson for BMW North America confirmed the news to enthusiast website Bimmerfile.

The full-hybrid variant of the X6 crossover was only just launched in 2009 as a 2010MY primarily targeting U.S. buyers, but sales on this side of the Atlantic proved to be poor.

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Posted on 15.06 / 0 comments / Read More

New Porsche CEO Says a Hybrid Version of New 911 is Under Consideration

The all-new 911 only just made its world premiere at this month's Frankfurt Motor Show, yet Porsche is already mulling the addition of a hybrid version of its iconic sportscar.

During an interview with MotorTrend, Porsche CEO Matthias Muller said that the company is currently looking into the possibility of presenting a 911 hybrid model: “It is under discussion if this technology will be available at the 911.”

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ACEA Wants Carmakers to Adopt Standardized Charging Plugs for EVs

The European Union has already agreed with cell phone manufacturers to adopt a common charger format for their new phones. Therefore, consumers we will be able to buy a new phone without a charger, which up until now, was different to the one used by their old cellphone.

Now ACEA, the European car manufacturers association, is following the example and wants carmakers to adopt a common standard concerning chargers for their plug-in electric vehicles. To that end, it has already compiled a set of recommendations that stipulates the use of a uniform type of plug regardless of the country or power provider.

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Posted on 07.55 / 0 comments / Read More

New High-Occupancy-Vehicle Lane Rules May Boost Prius Plug-In Sales in California

The new Prius plug-in will be available in the US early next year and will cost $32,780 –or $8,500 more than the non-plug-in version of Toyota’s hybrid. That’s quite a remarkable price difference even if you include the $2,500 tax incentive and, for some, a deterrent in buying the plug-in hybrid.

However, as it turns out though, the State of California may have unintentionally helped Toyota sell more of its new plug-in hybrid model. That’s because two months ago, it changed the rules for High-Occupancy-Vehicle (H.O.V.) lanes, and specifically which single-passenger occupied models were allowed to use them.

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Posted on 07.28 / 0 comments / Read More

Toyota Says New Prius Plug-in Hybrid will Cost Under £31,000 in Britain

After Toyota's U.S. arm came out with pricing details on the new Prius Plug-in Hybrid, the firm's British division is next in line to inform buyers what they're going to pay for the car when it goes on sale in Britain in the first half of 2012.

However, instead of giving a exact price tag, Toyota UK said the plug-in version of the Prius will "cost less than £31,000" before any government incentives, which can reduce the price to customer by up to £5,000, or under £26,000.

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SCOOP: New Ford Mondeo Prototype Spotted Out in the Open, will Replace the U.S. Fusion as Well

Our spy photographers captured a development prototype of Ford's new global mid-size sedan sporting a modified platform but with most body parts sourced from the current Mondeo saloon, during testing in Europe.

In the likes of the latest Fiesta and more recently, the new Focus that are available in more or less the same form worldwide, the next generation of the Mondeo will serve as truly global model for Ford in the popular mid-size segment.

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Posted on 15.38 / 0 comments / Read More

Toyota Invests in Safety, Demonstrates Hybrid Synthetic Sound Alert and More

Toyota has taken a lot of heat in the past couple of years over safety issues, especially in North America. But last January, the Japanese company announced that it will invest $50 million over five years in its Collaborative Research Safety Center (CRSC) to develop new safety technologies.

Recently, Toyota Motor Sales USA organized a Safety Seminar in which it displayed the technologies developed by the CRSC and its partners while also announcing plans to launch 10 new research initiatives with leading US universities and institutions.

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Infiniti M35h sets Guinness World Record for Fastest Accelerating Full Hybrid, Lamborghini Countach Owners Beware

On August 23, the new Infiniti M35h sped into the Guinness Book of Records as the world's fastest accelerating full hybrid model.

The record-breaking feat took place at UK’s Santa Pod drag strip, with the 364HP luxury sedan, driven by CAR magazine journalist Tim Pollard, setting an average 0-400 m (quarter-mile) time of 13.9031 seconds and a passing speed of over 160 km/h (100 mph).

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Posted on 06.01 / 0 comments / Read More

Toyota to Build Hybrid Drivetrains Outside of Japan in Four Years

Toyota has chosen to focus most of its resources on its hybrid models, and more specifically on the Prius “family” and Lexus lineup, in order to recover from this year’s earthquake and the subsequent, and quite substantial, decrease in global sales due to parts shortages.

Until now, Toyota manufactured all components of hybrid drivetrains, such as battery packs, electric motors and inverters only at its Japanese plants. The recent disaster has shown the vulnerability of the decision to put all of your eggs in one basket.

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Posted on 07.47 / 0 comments / Read More

Toyota Prices New 2012 Prius Plug-in from $32,760 and Prius V Minivan from $27,160

Toyota has released the full rundown on the pricing of the upcoming 2012 Prius Plug-in Hybrid and the five-passenger Prius V minivan.

The first-ever Prius Plug-in Hybrid, which combines the firm’s Hybrid Synergy Drive with a small lithium-ion battery to extend the electric-only driving range, starts at $32,000 not including a $760 processing and handling (DPH) fee that raises the price to $32,760, while the better equipped Advance trim model will have an MSRP of $39,525 or $40,285 with DPH.

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Posted on 14.13 / 0 comments / Read More

IAA 2011: New Lexus GS450h Full Hybrid Sedan

Having revealed the new gasoline-only GS 350 at the Pebble Beach Concours d’Elegance in California, Lexus chose the 64th International Auto Show in Frankfurt for the unveiling of the hybrid variant that we will come to know as the GS 450h.

The full hybrid model is based on the fourth generation body style and it uses a 290-horsepower, 3.5l-itre V6 Atkinson cycle petrol engine, in conjunction with a two-motor hybrid system.

The total system output is 343-horses [DIN] at 6,000 rpm and 345Nm (255 lb-ft) of peak torque at 4,600 rpm. Power is channelled to the rear wheels through a six-speed sequential-shift E-CVT.

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Posted on 07.31 / 0 comments / Read More

IAA 2011: Peugeot 508 RXH is an Environmentally-Conscious Crossover

The crossover recipe introduced by Audi’s Allroad for those who fancy a bit of off-roading but find SUVs too flashy is quite simple: take a station-wagon model, and then add plastic body cladding and underside protection, rise the suspension height to increase road clearance and voilà: your new crossover model is ready.

The same recipe has been followed by many manufacturers, the most recent being Peugeot with its brand-new 508 RXH that was launched at the 64th International Auto Show in Frankfurt.

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Posted on 12.33 / 0 comments / Read More

IAA 2011: Mercedes-Benz Looks Two Generations Ahead With F 125! Gullwing Concept

Birthdays are special occasions – even more so if it's your 125th. For most people, reaching such an age is unlikely, but for Mercedes-Benz it is a fact this year and to celebrate the event, the German automaker unveiled a gullwing concept named -not too imaginatively- F 125! at the Frankfurt Motor Show.

The F 125! is a plug-in hybrid that demonstrates Mercedes’ vision for a large luxury coupe of the not-so-far future. The company claims that while its previous research vehicles have “looked ahead” by one model generation or approximately seven to eight years, the F 125! concept “looks” much further, by more than two generations, beyond 2025.

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